Nevermind real graffiti tagged illegally on walls, this politician wants graffiti removed — from an aluminum can.
Cans of All City NRG, a new energy beverage made by the AriZona Beverage Company, feature graffiti-influenced designs with tag-like writing and vibrant colors. But New York council member Peter Vallone Jr. said the label promotes graffiti and should be changed, as reported by The New York Sun.
The beverage name All City — “is a term used to describe New York street artists who have made their mark in all five boroughs,” Vallone Jr. said.
He is calling for local shops to remove the cans from their shelves. The Staten Island Advance said he held a press conference at a store in Queens that already agreed to pull the beverage from their shelves.
“This product shamelessly glorifies a culture of vandalism and lawlessness,” Vallone Jr. said. “If this drink was called ‘pickpocket pickup,’ and had pictures of criminals lifting wallets, wouldn’t people be offended?”
The beverage company defended their design, calling graffiti “a worldwide type of art form” and said the can’s design is not intended to encourage vandalism.
One reader’s comment on the article defended graffiti as a art form, saying, “Graffiti is ART, legal graffiti art exists all over the world, get your facts straight, graffiti isn’t just an illegal art form, but also a LEGAL ART form…..”
The reader also mentioned that graffiti-influenced designs are used in advertising worldwide. Here are a few examples of graffiti-influenced designs making their way into advertising: The new Rambo movie, Coca Cola and McDonald’s ads, and even an advertising company that specializes in outdoor graffiti murals as ads.
Do any of these incite you to pick up a spray can?